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Blue Cat Design
Press Releases
Blue Cat Design named Web Agency of Record by Cashway Building Centres Ltd. (now RONA Cashway)
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Port Hope, March 9, 1998
Blue Cat Design (www.bluecatdesign.com), one of the nation's leading strategic internet marketing firms, announced today that it has entered into an agreement with Cashway Building Centres Ltd. (now RONA Cashway) to develop the firm's first website for the corporation and its network of 61 building supplies stores.
Blue Cat Design will provide both strategic consulting and digital design services for the lumber and building materials leader in Ontario. The extensive Cashway Building Centres corporate site will contain interactive contests, numerous how-to resources, home renovation project planners and home building product information.
"Cashway is confident that Blue Cat Design has the right mix of creative and technical skills for our project," said Annette McCaul, Marketing Manager of Cashway Building Centres. "We were particularly impressed with their internet marketing expertise."
"We are delighted to be working on the project. We intend to reinforce the established Cashway brand within a new contemporary look in an easy-to-use functional Web system." said Christine Collie Rowland, CEO and Creative Director of Blue Cat Design.
About Cashway Building Centres Ltd.:
Cashway Building Centres has been in operation for over 100 years and numbers 61 stores (54 corporate and 7 joint-ventures) across Ontario. The head office, measuring 144,500 square feet, is in Port Hope, Ontario, while the distribution centre, with 122,000 square feet, is in Halton Hills. The company employs 1,069 full-time staff: 80 at head office, 25 in the distribution centre and 964 in different stores. Estimated sales for 1998 are 310 (in millions of dollars).
(Update: RONA has purchased Cashway Building Centres Ltd which is now called RONA Cashway.)
About Blue Cat Design:
Blue Cat Design (www.bluecatdesign.com) is one of Canada's premier online business developers and 1999 winner of the Ontario Global Traders Award for Leadership in exporting. Since 1995, the firm known for its ethical search engine optimization expertise, has produced more than 300 sites for a diverse international clientele in the United States, Canada, Australia, Mexico, and the Caribbean. More on Blue Cat Design.
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For more information, contact:
Christine Rowland
tel: 905-753-1017 fax: 905-753-2777
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